No matter what’s happening around the world, a good book can provide insight, comfort or a welcome escape. As the COVID-19 outbreak continues and many of us are seeking entertainment while staying home, reading offers some respite.

Plenty of us have fantasized about working from home, foregoing the tiresome commute in favour of more sleep, family or exercise time. But turning your home into your office is tricky even in the best of times, as it can be hard to separate work and home life when they’re both happening in the same place. Here are a few things you can do to try to effectively work from home without driving yourself into a pit of misery.

In the final part of our blog series on AI, we explore an area that will be important to most of you visiting our site – how can AI bring benefit to small/medium sized growing businesses? With the sheer number of offerings out there, the hardest part is settling on what would bring the most benefit to your businesses operations. Hopefully this will help lift the lid on some of the ways it can be used!

Are you struggling with a low conversion rate? Or worse no conversions at all? It’s a common concern for marketers, especially when you start out with ads. It can be even more alarming when you notice your ads attracting plenty of clicks, but they don’t quite translate to conversions.

In today’s world, purpose is paramount! The more businesses talk about purpose, the more it runs the risk of becoming just another corporate buzzword. But in its truest form, purpose is different from the rest. Continue to read the blog to find out how brands that authentically lead with purpose are changing the nature of business today!

How does one improve their conversions in order to get more sales with the traffic one already has? The tips outlined here will be useful to even the most seasoned marketers! Read on...