Recent Posts

Four Simple Steps to Becoming an Influencer in Your Industry
    8th October, 2020

To get the attention your business deserves, you need to become an influencer in your industry. You can do this in four simple steps:

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Change the face of your business with Facebook
    19th November, 2020

Facebook can help your business to build a community, allowing engagement directly with your customers and providing opportunities for advertising.

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How to promote a small business on Instagram
    22nd October, 2020

With up to 800 million users, 70 million images being posted daily and 78% of consumers making purchases influenced by a brand’s social media, it is important that you empower your brand to stand out, and here are a few tips on how to do so:

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The Perfect Last-Minute Christmas Marketing Ideas
    5th December, 2019

With Christmas only days away, it’s time to get your customers excited for the festive season. Everyone loves the build up to Christmas and there’s nothing better than your favourite brands getting you into the holiday spirit. Even though it’s only around the corner, there is still some time for your business to celebrate. That’s why we’ve put together some marketing ideas that will add some Christmas magic to your sales!

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Out With the Old, In With the New
    17th December, 2020

As technology evolves, as does digital marketing. Here are some ways you can think about reaching your audience.

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New Year, New Me!
    9th January, 2020

We're nine days into the new year, and if you’re still struggling with writing your new year goals- worry not! we're here to help you write SMART goals for this year!

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Does the Pomodoro Technique really work?
    21st January, 2021

This popular time-management method helps you power through distractions, hyper-focus and get things done in short bursts, while taking frequent breaks to come up for air and relax. Best of all, it’s easy. Read on to learn more!

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Four Reliable Sources To Learn About How To Generate More Website Traffic
    7th January, 2021

Here are some tips to help increase your website traffic. Even if you know the basics!

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Understanding The Background Of Why Rebranding Is Important
    23rd January, 2020

As a business it's crucial to understand how rebranding can move you up the success ladder...

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Social Media Tips for Small Business
    4th February, 2021

Social Media is one of the best ways to connect with your customers. Once you know your audience, you can begin to measure the data against the demographics to hone in on your customers even more! Have a look at these tips below to build an audience that will help you grow online in 2020.

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The Art of Brand Building
    18th February, 2021

Do you want to stand out? Do you want to grow your business? Do you want to tell your story? Do you want to become extraordinary? Well, you need branding. No question about it!

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Designing is Evolving
    6th February, 2020

Let's get your brain working..

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The Art of Roaming Creativity
    20th February, 2020

Creativity involves breaking out of established patterns in order to look at things in a different way. Have a read through our blog to help expand the horizons of your mind.

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DIGITAL MARKETING MISTAKES TO AVOID
    4th March, 2021

Whether you’re a seasoned digital marketer or a novice, you’ll likely make mistakes – or already have – as you undertake new clients and/ or campaigns. In this article, I will cover the five most common digital marketing blunders to help you understand how to avoid them or fix them.

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Quick Email Marketing Tips to Get You Started
    18th March, 2021

The inbox of today is largely an unorganised mess, especially when compared to search engines’ ability to provide relevant information with a simple click of a button! Use the following steps to help get you started.

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2025 – Terminator Returns (Again?!)
    5th August, 2021

In a world of continuous major technological advancements and a seemingly never-ending pessimistic outlook to embracing change, in the first part of our new tech tips blog series, we explore just how worried should we be when it comes to Artificial Intelligence. Should we welcome it with open arms? or adopt a more cautious approach? Let’s start exploring.

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Content strategy is endless!
    5th March, 2020

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How Not To Be Your Worst Enemy
    23rd April, 2020

Plenty of us have fantasized about working from home, foregoing the tiresome commute in favour of more sleep, family or exercise time. But turning your home into your office is tricky even in the best of times, as it can be hard to separate work and home life when they’re both happening in the same place. Here are a few things you can do to try to effectively work from home without driving yourself into a pit of misery.

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Books (on marketing) to read while social distancing
    9th April, 2020

No matter what’s happening around the world, a good book can provide insight, comfort or a welcome escape. As the COVID-19 outbreak continues and many of us are seeking entertainment while staying home, reading offers some respite.

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Keep calm and carry on...
    21st May, 2020

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AI 2020 – Make the Planet Great Again!
    19th August, 2021

AI has the potential to improve billions of lives and aside from human input, the biggest risk in our view is it failing to do so! In this month’s blog series, Tom from our tech team explores an array of examples where AI is already bringing benefit to different industries all throughout the world. From driverless cars to complex medical analysis, the possibilities are endless!

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How to Master your Elevator Pitch
    6th May, 2021

Your sales pitch should be crisp and clear. It should answer the clients query and pain points, who you are and how your product or service will help them and what their success will look like as a result of using your product. Here are some ideas!

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Tips to Improve your Pinterest Marketing
    20th May, 2021

Struggling to succeed at Pinterest Marketing? Use these engagement tactics to get more repins and grow your business on one of the fastest growing social media platforms.

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TOP 5 SEO TRENDS!
    21st October, 2021

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Growing Businesses – Ready for take off
    9th September, 2021

In the final part of our blog series on AI, we explore an area that will be important to most of you visiting our site – how can AI bring benefit to small/medium sized growing businesses? With the sheer number of offerings out there, the hardest part is settling on what would bring the most benefit to your businesses operations. Hopefully this will help lift the lid on some of the ways it can be used!

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ARE YOUR ADS GETTING CLICKS BUT NO CONVERSIONS?
    17th June, 2021

In this post, we are going to go through some of the most common mistakes that marketers make when running a Google Ad campaign of their own. We will investigate why most ad campaigns tend to fail and what can be done to fix a campaign that isn’t bringing you any results.

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DOES YOUR WEBSITE RECEIVE CLICKS BUT NO CONVERSIONS?
    3rd June, 2021

Are you struggling with a low conversion rate? Or worse no conversions at all? It’s a common concern for marketers, especially when you start out with ads. It can be even more alarming when you notice your ads attracting plenty of clicks, but they don’t quite translate to conversions.

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What's Your Purpose?
    8th July, 2021

In today’s world, purpose is paramount! The more businesses talk about purpose, the more it runs the risk of becoming just another corporate buzzword. But in its truest form, purpose is different from the rest. Continue to read the blog to find out how brands that authentically lead with purpose are changing the nature of business today!

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QUICK TIPS TO INCREASE YOUR WEBSITE CONVERSIONS
    22nd July, 2021

How does one improve their conversions in order to get more sales with the traffic one already has? The tips outlined here will be useful to even the most seasoned marketers! Read on...

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Why You Need Digital Marketing
    6th August, 2020

While there are many things that can benefit your business, digital marketing services are some of the most profound. Unfortunately, many business owners don’t realize the need for digital marketing. If you’ve ever wondered how help with digital marketing can benefit your company or which businesses are wise to enlist it, this post is for you.

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It's fast.. It's furious.. 5 ways to stay on top of ever changing social media!
    3rd September, 2020

Social media is a trend that will always keep on changing! New platforms, new updates and the latest new in.

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Marketing in the Time of a Global Crisis
    20th August, 2020

Tiny changes are easier to confront and work about. But what happens when we encounter bigger challenges? Where do we start? And how do we stay at the top of the industry? All this and many more questions answered in this weeks blog.

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The Pandemic Won't Stop Us!
    17th September, 2020

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The 5 Benefits Of Brainstorming
    7th October, 2021

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Increasing social media engagement, why and how?
    16th December, 2021

In this blog, we will be diving into what is social media engagement, why it is important and tips & tricks to how increase it

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The BIGGEST debate in the industry: Digital vs Traditional Marketing
    20th January, 2022

This is about digital v/s traditional marketing, it has pros, cons, and a conclusion.

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Why your business needs social media - Start Up Edition
    2nd December, 2021

Social media is an interactive piece of technology that allows people to create and share information, ideas, hobbies, and other forms of expression through the medium of virtual communities and networks...

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Digital Marketing trends to look out for in 2022!
    6th January, 2022

In this blog, we will be diving into the different trends to look out for so that your business can, not only remain relevant but also allow you to understand your field of market and gain clients thus, allowing you to make more sales.

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Why you aren't getting sales and how the Marketing Mix can help you?
    16th February, 2022

Do you already have a business but don’t see an increase in sales? In this blog, I will be talking about how to successfully use the marketing mix and how it would help you when creating your marketing strategy to ensure leads and conversions.

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More to the Marketing Mix?! What are they and why are they useful?
    16th March, 2022

The 4Ps in the marketing mix certainly make up as the main elements to look out for when building your brand. But if you’re looking to build a strong marketing strategy one cannot choose to overlook People, Process and Physical Evidence.

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What is TikTok and why your business NEEDs it?
    15th April, 2022

TikTok is a crucial platform for businesses to be on if they want to grow and adapt.

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The Ultimate Guide to the Product Life Cycle and why YOU should use it!?
    29th April, 2022

In this blog, we will be looking at the 4 stages of the product life cycle and how you can use this knowledge for your own business to sell your products.

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Facebook and virtual reality combined? A new social media reality is in the making.
    19th May, 2022

Virtual Reality technology, and how this is going to be integrated with Facebook.

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Get To Know: CTA (Call-To-Action)
    27th May, 2022

Call-To-Actions (CTAs) may seem not important however mastering it can make or break a blog/email/post or anything that you want to increase conversions in. They create a clear map of what the viewer should do next, if what they read previously, interested them. If a CTA isn’t clear, there is a risk of losing conversions and therefore sales.

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Why we use blogging for our business and why you should too?
    30th June, 2022

In simpler terms blogging is a web log where the individual can share their thoughts, opinions and knowledge about a certain topic. It can be used as a personal journal, writing up your views or sharing your knowledge with others.

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TIPS AND TRICKS TO BLOGGING
    29th August, 2022

Blogging has been something that I found quite tricky… what should I talk about? How can I relate it to the company? How can I make it enjoyable but remain professional and useful to my readers?

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Everything You Need to Know About Social Media Video Marketing
    29th September, 2022

Businesses are realising that their target audience has been spending a lot of time watching videos on social media, so they’re looking for ways to make their own videos more appealing to their customers by getting creative with their content.

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Social Media Marketing Done Correctly
    23rd October, 2022

Do you remember when you used to spend time creating social media posts? and not see any results? and then you lost all hope wondering how you could have spent all that time yet get little to nowhere with your business. Well, worry no more, for I have compiled my go-to magical 8 pointers for you to keep in mind if you want to improve your social media presence:

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CapCut... Is it any good?
    28th October, 2022

As a content creator, I know that creating good quality videos for my client’s social media pages is important which is why I enjoy creating my video content compared to when I edit on Tiktok or Instagram. Yes, both platforms are great for editing and recording quick videos but with Capcut, it allows the user to take those videos and add so much more. You can crop and cut, add transitions and animations, and organise it all in a way that would make photo editing a lot more fun!

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How to find YOUR target audience?
    28th November, 2022

It's not just about knowing your market; it's about knowing what makes them tick. What do they like? How do they like to be marketed to? And most importantly: how can you reach them? In this blog, we'll explore what exactly makes up your target audience and how best to find them online.

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Top Marketing Trends for 2023: What You Need to Know
    23rd December, 2022

These days, it’s not enough to just have a website and put up a few blog posts – you need to be actively marketing your business online if you want to stay ahead of the competition. But with all the different digital marketing channels out there, it can be difficult to know where to start.

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How To Use LinkedIn To Grow Your Business
    20th January, 2023

LinkedIn is one of the most powerful B2B marketing tools available today. With over 500 million users, it's easy to see why so many companies are using LinkedIn as a lead generation platform. But how can you use LinkedIn to generate free leads for your business? Here are five ways:

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Benefits of online marketing
    6th February, 2023

"Discover the numerous benefits of online marketing for your business. From increased reach to cost-effectiveness, learn how online marketing can help you achieve your marketing goals. Read our blog now!"

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The Impact of social media on Mental Health and Well-Being
    19th May, 2023

Social media use can have both positive and negative impacts on mental health and well-being. While it provides many benefits, it can also contribute to issues such as depression and anxiety. By understanding these potential impacts and taking steps to protect oneself, individuals can use social media in a way that supports their mental health.

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The Benefits of Video Marketing in 2023
    20th April, 2023

The blog discusses the benefits of video marketing for businesses in 2023. It covers the power of video content, the benefits of video advertising, and strategies for creating effective video content. The blog concludes that video marketing is a valuable investment for businesses looking to expand their reach and connect with their customers in a meaningful way.

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5 Benefits of Email Marketing
    31st July, 2023

Did you know that email is nearly 40 times better than Facebook and Twitter at acquiring customers. Bet you didn’t! Also, did you know you just have 4 seconds to grab your readers’ attention and interest them.

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3 ways to improve email marketing campaigns.
    22nd August, 2023

Did you know 81% of small businesses rely on email as their primary customer acquisition channel.

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The Rule Of 7
    7th September, 2023

Ever heard of the 'Rule of 7'? It's a marketing principle that has been a secret weapon for businesses looking to capture their audience's attention and drive conversions. In this blog, we'll dive deep into what the Rule of 7 is, how it works, and why it's a game-changer in the world of marketing.

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Digital Marketing Strategies to try in 2024
    5th January, 2024

This blog reveals top-tier approaches to elevate your business, ensuring you stay current with the latest trends. Embrace 2024 with impactful digital marketing strategies and stay ahead in the digitalised lifestyle with these approaches

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Lights, Camera, Engagement: Unleashing the Potential of Video Content in Social Media Marketing
    9th February, 2024

Explore the transformative power of video in social media marketing. Uncover why video content is essential in today's digital realm and gain insights on crafting engaging videos. Discover five key tips, from visual storytelling to optimising for mobile, to ensure your brand's success in the dynamic world of social media.

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